Per CERIN abbiamo lavorato su un restyling volutamente conservativo: un intervento di precisione, pensato per evolvere il marchio senza alterarne riconoscibilità e storia. Il logo esistente è stato affinato nelle proporzioni, nei pesi e nella costruzione, rendendo il segno più equilibrato, contemporaneo e funzionale. Al logotipo è stato inoltre affiancato un nuovo pittogramma, sviluppato per ampliare le possibilità espressive del brand. Da qui ha preso forma un sistema di visual identity completo, progettato per garantire coerenza e riconoscibilità alla comunicazione su tutti i canali, digitali e fisici.
Per CERIN abbiamo lavorato su un restyling volutamente conservativo: un intervento di precisione, pensato per evolvere il marchio senza alterarne riconoscibilità e storia. Il logo esistente è stato affinato nelle proporzioni, nei pesi e nella costruzione, rendendo il segno più equilibrato, contemporaneo e funzionale. Al logotipo è stato inoltre affiancato un nuovo pittogramma, sviluppato per ampliare le possibilità espressive del brand. Da qui ha preso forma un sistema di visual identity completo, progettato per garantire coerenza e riconoscibilità alla comunicazione su tutti i canali, digitali e fisici.
For CERIN, we worked on a deliberately conservative restyling: a precise intervention designed to evolve the brand without compromising its recognizability or heritage.The existing logo was refined in its proportions, weights and construction, resulting in a more balanced, contemporary and functional mark. A new symbol was also introduced alongside the logotype, developed to broaden the brand’s expressive potential.From there, a complete visual identity system took shape, designed to ensure consistency and recognizability across all communication channels, both digital and physical.
For CERIN, we worked on a deliberately conservative restyling: a precise intervention designed to evolve the brand without compromising its recognizability or heritage.The existing logo was refined in its proportions, weights and construction, resulting in a more balanced, contemporary and functional mark. A new symbol was also introduced alongside the logotype, developed to broaden the brand’s expressive potential.From there, a complete visual identity system took shape, designed to ensure consistency and recognizability across all communication channels, both digital and physical.
2025
Branding
Cerin
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